Addis Ababa, Ethiopia · Growth & Lead Generation

Most Ethiopian businesses are growing blind.
We build the systems that fix that.

Real growth systems, not guesswork — lead generation, CRM, and reporting built to convert.

1 yrIn operation
7Team members
4Clients signed
9+Industries
Built in Addis Ababa · Trusted across sectors
Logistics Healthcare Energy Financial Services Technology Manufacturing Insurance
The Problem

Referrals aren't a growth strategy.

Without visibility, tracking, or data, growth becomes a matter of luck instead of a repeatable system.

No Visibility

Word-of-mouth only reaches so far — customers now search and compare online first.

Lost Inquiries

WhatsApp, calls, and web forms go untracked — leads fall through the cracks with no follow-up.

No Data

No record of leads, sources, or conversion rates — decisions get made on instinct alone.

No Predictability

Growth depends on referrals and luck, not a repeatable system for acquiring new customers.

What We Do

Services built for measurable growth.

From diagnosis to execution — we build the full system, not just the campaign.

Growth Audit

A full diagnostic of your website, socials, competitors, and sales process.

Lead Generation

Outreach, paid search, SEO, and landing pages built to convert.

CRM & Analytics

A working system to track leads, deals, and conversion — HubSpot, Zoho, or Looker Studio.

Content & Branding

Social management, brand identity, and content that builds trust.

View all services →
Our Process

The O.M.N.I. framework.

Every engagement follows the same flight path — from research to a live, running system.

01 · Observe

Research

Growth audit, customer interviews, and data collection.

02 · Map

Landscape

Customer journey, competitors, opportunities, bottlenecks.

03 · Navigate

Strategy

Positioning, acquisition plan, and systems design.

04 · Ignite

Execution

Campaigns, lead generation, CRM, and optimization.

Case Study

Cinch Logistics — from ad hoc outreach to a trackable pipeline.

A freight forwarder that ran on referrals and scattered WhatsApp threads now has every inquiry captured, sourced, and followed up through a working CRM.

Read the case study →
LinkedInDecision-maker outreach
Google AdsHigh-intent search traffic
SEOLong-term organic visibility
Let's Talk

Let's build your growth system.

From growth audit to a full acquisition system — we're ready when you are.

Start a Growth Audit →